As Seen On Ideal World

As Seen On Ideal World

Be inspired this season with everything from stylish jackets to figure flattering dresses to casual everyday styles. The range features pretty prints and eye-catching colours to help you look and feel your best. All designed to fit and flatter at amazing prices in sizes 10-28.
44 products found
  • Freshen up your outerwear with this biker jacket. The design is made from suedette, meaning it feels soft to the touch and will add unique texture to your look. Chunky zips running down the front and over the functional pockets give the piece a stylish feel. Its smooth lining makes it comfy to wear as well.
    Review Rating
  • Freshen up your outerwear with this biker jacket. The design is made from suedette, meaning it feels soft to the touch and will add unique texture to your look. Chunky zips running down the front and over the functional pockets give the piece a stylish feel. Its smooth lining makes it comfy to wear as well.
    Review Rating
  • Freshen up your outerwear with this biker jacket. The design is made from suedette, meaning it feels soft to the touch and will add unique texture to your look. Chunky zips running down the front and over the functional pockets give the piece a stylish feel. Its smooth lining makes it comfy to wear as well.
    Review Rating
  • Freshen up your outerwear with this biker jacket. The design is made from suedette, meaning it feels soft to the touch and will add unique texture to your look. Chunky zips running down the front and over the functional pockets give the piece a stylish feel. Its smooth lining makes it comfy to wear as well.
    Review Rating
  • Indulge your fun side with this statement cami top, which can be worn two different ways because of its clever reversible design. One side has a stylish ditsy floral print while the other is a bold plain orange colour. This piece has wide shoulder straps that will stop your bra from peeking out underneath. Wear with a linen skirt for instant elegance on hot days.
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  • Refresh your denim collection with our new Susie slim leg jean in a beautiful cotton rich stretch fabric. The perfect balance between a straight leg cut and a skinny fit jean, our high-rise slim fit denim has a flattering tapered leg. This style is perfect for a relaxed look; you can dress these jeans up for dinner or add flat pumps and a t-shirt for a casual alternative.
    Review Rating
  • Refresh your denim collection with our new Susie slim leg jean in a beautiful cotton rich stretch fabric. The perfect balance between a straight leg cut and a skinny fit jean, our high-rise slim fit denim has a flattering tapered leg. This style is perfect for a relaxed look; you can dress these jeans up for dinner or add flat pumps and a t-shirt for a casual alternative.
    Review Rating
  • Refresh your denim collection with our new Susie slim leg jean in a beautiful cotton rich stretch fabric. The perfect balance between a straight leg cut and a skinny fit jean, our high-rise slim fit denim has a flattering tapered leg. This style is perfect for a relaxed look; you can dress these jeans up for dinner or add flat pumps and a t-shirt for a casual alternative.
    Review Rating
  • Refresh your denim collection with our new Susie slim leg jean in a beautiful cotton rich stretch fabric. The perfect balance between a straight leg cut and a skinny fit jean, our high-rise slim fit denim has a flattering tapered leg. This style is perfect for a relaxed look; you can dress these jeans up for dinner or add flat pumps and a t-shirt for a casual alternative.
    Review Rating
  • Refresh your denim collection with our new Susie slim leg jean in a beautiful cotton rich stretch fabric. The perfect balance between a straight leg cut and a skinny fit jean, our high-rise slim fit denim has a flattering tapered leg. This style is perfect for a relaxed look; you can dress these jeans up for dinner or add flat pumps and a t-shirt for a casual alternative.
    Review Rating
  • This delightful double layer top features a delicate all-over floral print. It is easy to see why this is one of our best-selling shapes, with a relaxed but elegant chiffon overlayer and a close-fitting, comfy jersey lining underneath. The rounded neckline and short sleeves give it a classic and versatile look. It comes with a necklace that will add a boost of sparkle to your outfits.
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  • Dress up for any occasion with these sophisticated trousers. They are made from a soft but formal fabric, with a fly front fastening. The smart tailored fit is tapered at the ankle for a slimline, figure-flattering look. You can team them with a floral blouse for an evening out or a family lunch.
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  • Dress up for any occasion with these sophisticated trousers. They are made from a soft but formal fabric, with a fly front fastening. The smart tailored fit is tapered at the ankle for a slimline, figure-flattering look. You can team them with a floral blouse for an evening out or a family lunch.
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  • Add a little bit of versatility to your wardrobe with this dress that you can wear four different ways. The knee-length design is reversible, giving you two bold prints to choose from. You can also decide whether you want the neckline to be rounded or in a V shape by simply turning the dress around. This piece will look great with ankle boots whether day or night.
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  • Add a little bit of versatility to your wardrobe with this dress that you can wear four different ways. The knee-length design is reversible, giving you two bold prints to choose from. You can also decide whether you want the neckline to be rounded or in a V shape by simply turning the dress around. This piece will look great with ankle boots whether day or night.
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  • Give your smart separates a bit of French flair with this Parisian-inspired V neck blouse, a favourite of Mark Heyes. The bold all-over print is sure to liven up an office outfit and the elegant neck tie allows you to skip wearing a necklace. Long sleeves add to the elevated feel of the item. Slip on with a pencil skirt and heels for a polished work look.
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  • Made from a lightweight crepe fabric, these trousers will keep you comfortable on warmer days. They are cut in a wide-leg style to give you plenty of breezy movement. With their vibrant colour and flattering tie-waist detail, they are a striking addition to your wardrobe. Sophisticated enough for the office, they can also be dressed down with a vest top for effortless weekend style.
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  • A must-have for the warmer months, this waterfall cardigan makes the perfect summer cover-up. The neat cut is flattering, while the lightweight fabric drapes beautifully through the open-front neckline. Take it on holiday to test its versatility, slipping it on with shorts for casual days out or over a smart dress to stay warm during after-dinner strolls.
  • A must-have for the warmer months, this waterfall cardigan makes the perfect summer cover-up. The neat cut is flattering, while the lightweight fabric drapes beautifully through the open-front neckline. Take it on holiday to test its versatility, slipping it on with shorts for casual days out or over a smart dress to stay warm during after-dinner strolls.
  • A must-have for the warmer months, this waterfall cardigan makes the perfect summer cover-up. The neat cut is flattering, while the lightweight fabric drapes beautifully through the open-front neckline. Take it on holiday to test its versatility, slipping it on with shorts for casual days out or over a smart dress to stay warm during after-dinner strolls.
  • A must-have for the warmer months, this waterfall cardigan makes the perfect summer cover-up. The neat cut is flattering, while the lightweight fabric drapes beautifully through the open-front neckline. Take it on holiday to test its versatility, slipping it on with shorts for casual days out or over a smart dress to stay warm during after-dinner strolls.
  • A must-have for the warmer months, this waterfall cardigan makes the perfect summer cover-up. The neat cut is flattering, while the lightweight fabric drapes beautifully through the open-front neckline. Take it on holiday to test its versatility, slipping it on with shorts for casual days out or over a smart dress to stay warm during after-dinner strolls.
  • A must-have for the warmer months, this waterfall cardigan makes the perfect summer cover-up. The neat cut is flattering, while the lightweight fabric drapes beautifully through the open-front neckline. Take it on holiday to test its versatility, slipping it on with shorts for casual days out or over a smart dress to stay warm during after-dinner strolls.
  • Pulling together a smart summer outfit is a breeze with this plain blouse that is approved by celeb stylist Mark Heyes. The vibrant colour is perfect for livening up workdays and the sleeveless cut keeps you cool in the office. Save time on accessorising thanks to the detachable gold chain at the neck or replace it with an elegant pendant for a feminine finish.
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  • Refresh your denim collection with our Sara straight leg jean in a beautiful cotton rich stretch fabric. Straight leg jeans are a lasting choice that works well with your wardrobe favourites. The high-rise comfort waistband will leave you feeling comfortable all day. This style is flattering and elongates your silhouette, as straight leg jeans are a fabulous choice for most figures. Wear with a T-Shirt and flat shoes for a casual day time look or dress up with boots and a blouse for a versatile evening look.
    Review Rating
  • Refresh your denim collection with our Sara straight leg jean in a beautiful cotton rich stretch fabric. Straight leg jeans are a lasting choice that works well with your wardrobe favourites. The high-rise comfort waistband will leave you feeling comfortable all day. This style is flattering and elongates your silhouette, as straight leg jeans are a fabulous choice for most figures. Wear with a T-Shirt and flat shoes for a casual day time look or dress up with boots and a blouse for a versatile evening look.
    Review Rating
  • Refresh your denim collection with our Sara straight leg jean in a beautiful cotton rich stretch fabric. Straight leg jeans are a lasting choice that works well with your wardrobe favourites. The high-rise comfort waistband will leave you feeling comfortable all day. This style is flattering and elongates your silhouette, as straight leg jeans are a fabulous choice for most figures. Wear with a T-Shirt and flat shoes for a casual day time look or dress up with boots and a blouse for a versatile evening look.
    Review Rating
  • Refresh your denim collection with our Sara straight leg jean in a beautiful cotton rich stretch fabric. Straight leg jeans are a lasting choice that works well with your wardrobe favourites. The high-rise comfort waistband will leave you feeling comfortable all day. This style is flattering and elongates your silhouette, as straight leg jeans are a fabulous choice for most figures. Wear with a T-Shirt and flat shoes for a casual day time look or dress up with boots and a blouse for a versatile evening look.
    Review Rating
  • This dress comes in a bold graphic print that will add a fun feel to your look. The elegant round neck style falls to a midi length, which makes it really versatile, and the soft jersey fabric is enriched with stretch for a comfy feel. Its skirt takes on a stylish effect thanks to a flared flounce trim.
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  • This dress comes in a bold graphic print that will add a fun feel to your look. The elegant round neck style falls to a midi length, which makes it really versatile, and the soft jersey fabric is enriched with stretch for a comfy feel. Its skirt takes on a stylish effect thanks to a flared flounce trim.
    Review Rating
  • £18.00
    Approach drizzly days in a stylish way thanks to this shower-resistant packaway mac. The zip-front style has an unlined body for a lightweight feel and comes with an adjustable, lined hood that will help to keep you dry. The waistline can also be pulled in using the drawstring trims, so you can get the fit just right. Once the sun is back out, you can pack this great-value style down easily into one of the zipped pockets.
    Review Rating
  • £18.00
    Approach drizzly days in a stylish way thanks to this shower-resistant packaway mac. The zip-front style has an unlined body for a lightweight feel and comes with an adjustable, lined hood that will help to keep you dry. The waistline can also be pulled in using the drawstring trims, so you can get the fit just right. Once the sun is back out, you can pack this great-value style down easily into one of the zipped pockets.
    Review Rating
  • £18.00
    Approach drizzly days in a stylish way thanks to this shower-resistant packaway mac. The zip-front style has an unlined body for a lightweight feel and comes with an adjustable, lined hood that will help to keep you dry. The waistline can also be pulled in using the drawstring trims, so you can get the fit just right. Once the sun is back out, you can pack this great-value style down easily into one of the zipped pockets.
    Review Rating
  • £18.00
    Approach drizzly days in a stylish way thanks to this shower-resistant packaway mac. The zip-front style has an unlined body for a lightweight feel and comes with an adjustable, lined hood that will help to keep you dry. The waistline can also be pulled in using the drawstring trims, so you can get the fit just right. Once the sun is back out, you can pack this great-value style down easily into one of the zipped pockets.
    Review Rating
  • This easy-going top will add a cheery vibe to your casualwear. It has an all-over floral sprig print against a lively background, perfect for brightening up any outfit. The 3/4 sleeves and a longline body give it a modern shape, while the scoop neckline is a flattering choice. Jeans and flats are all this lovely piece needs to make a delightful weekend look.
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  • £15.00
    Refresh your denim collection with our new elasticated waist Julie jegging in a beautiful stretch fabric. The ultimate in comfort, this easy pull-on high-rise jegging hugs the body for a snug and comfortable fit. This jegging features mock front pockets and mock fly detail for extra style. This flattering jegging is perfect for everyday wear, match with boots and a longline tunic for a perfect casual outfit.
    Review Rating
  • £15.00
    Refresh your denim collection with our new elasticated waist Julie jegging in a beautiful stretch fabric. The ultimate in comfort, this easy pull-on high-rise jegging hugs the body for a snug and comfortable fit. This jegging features mock front pockets and mock fly detail for extra style. This flattering jegging is perfect for everyday wear, match with boots and a longline tunic for a perfect casual outfit.
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  • If you are looking to give your work or occasion wear wardrobe a little refresh, turn to this smart blouse. It is finished with a 70s-inspired ribbon tie at the neck, which can be detached if you prefer. This piece has been selected by stylist Mark Heyes as a fashion-forward find for the new season. Its bold all-over print is elegant and easy to match with your favourite separates.
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  • Add a boost of femininity to your wardrobe with this graceful double layer top in an all-over floral print. This style has romantic appeal, thanks to its fluid, billowy angel-style sleeves and airy printed chiffon outer layer that is open at the back. It comes lined with soft jersey fabric that ensures a smooth and comfy feel against the skin. Wear yours with the necklace attached for a pretty evening outfit.
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  • Be inspired by the animal kingdom with this charming round neck top. It features an all-over butterfly print in a pretty pastel palette, making for an easy way to inject a touch of colour into your casual wardrobe. It has flattering 3/4 sleeves and a front seam which gives the piece a little extra structure.
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  • As a glamorous twist on an otherwise simple style, this sleeveless blouse features a sparkling necklace dropping down from the neck. This can also be removed when you want more of a neutral outfit. The block-colour design is a Mark Heyes pick thanks to its stylish look and is perfect for both work and occasion dressing.
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  • As a glamorous twist on an otherwise simple style, this sleeveless blouse features a sparkling necklace dropping down from the neck. This can also be removed when you want more of a neutral outfit. The block-colour design is a Mark Heyes pick thanks to its stylish look and is perfect for both work and occasion dressing.
    Review Rating
  • This style steal top gives you a new way to wear florals this season. The vibrant print sits on a uniquely textured fabric and there is a subtle seam running down the front for an interesting finishing touch. 3/4-length sleeves and a round neckline make sure the piece is versatile, ideal for slipping on with jeans to brighten up a casual outfit.
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  • Because you can wear it two different ways, this delightful cami top gives you a choice of looks in one piece. The reversible design has a pretty all-over floral print on one side and the other is a plain, summery shade. The classic shape features a flattering V neckline and back. It is topped with shoulder straps that are wide enough to hide your bra.
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