Cookie Policy

Cookie Policy

What is a cookie?

Cookies are small files of letters and numbers, which are downloaded to your computer or mobile or other electronic device when you access a website. Cookies recognise your device and help you to navigate through the website by allowing you to log in automatically or remembering settings you selected during earlier visits (among other functions). Cookies contain information that is transferred to your computer's hard drive.

Cookies and how they benefit You

Cookies help us to provide you with a good experience when you browse the Bonmarché website and allow you to make full use of the online shopping and personalised features.

  • Make our website work as you'd expect
  • Improve user experience (make our website better for you to use)
  • Save you having to login every time you visit the site
  • Remember your settings during and between visits
  • Improve the speed/security of the site
  • Make sure any advertising shown is relevant to you
  • Remember the choices you make such as language or country settings
  • Allow you to share pages with social networks like Facebook
  • Continuously improve our website for you
  • Make our marketing more efficient

We do not use cookies to:

  • Collect any personally identifiable information (without your express permission); or
  • Collect any sensitive information (without your express permission)

Should you wish to remove or not use cookies from our site you can learn how to do this below. However, this may mean that our website will not work as you would expect.

Granting us permission to use cookies

If the settings on your software that you are using to view this website (your browser) are adjusted to accept cookies we take this, and your continued use of our website, to mean that you are fine with this. Should you wish to remove or not use cookies from our site you can learn how to do this below, however doing so will likely mean that our site will not work as you would expect.

We use the following cookies:

1. Strictly Necessary Cookies (Essential Cookies)

These are cookies that are required for the operation of our website. They include, for example, cookies that:

  • Make our shopping basket and checkout work
  • Determine if you are logged in or not
  • Enable you to log into secure areas of our site or make purchases

We do not require your consent to place these cookies. Nevertheless, you may be able to block these cookies yourself on your device / browser, but restricting these cookies is likely to mean that our site will not work as you would expect and certain functionality may be inoperable.

2. Social Website Cookies

We use social media cookies so you can easily like or share our content on social media websites such as Facebook, Twitter, Pinterest, Instagram and YouTube using the sharing buttons on our site. These third-party providers are responsible for the cookies they set on our websites. The privacy implications vary from social media site to social media site and will be dependent on the privacy settings you have chosen on these websites. If you want further information please go to the website for the relevant third party. You will find additional information in the table below.

3. Functionality cookies

These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences and searches (for example, your choice of language or region).

4. Site Improvement Cookies

We regularly test new designs or site features on our website. We do this by showing slightly different versions of our website to different people and anonymously monitoring how our site visitors respond to these different versions. Ultimately this helps us to offer you a better website.

5. Visitor Statistics Cookies

We use cookies to compile visitor statistics such as how many people have visited our website, what type of technology they are using (for example, Mac or Windows which helps to identify when our site isn't working as it should for particular technologies), how long they spend on the website, what page they look at etc. This helps us to continuously improve our website. These analytics programs also tell us if how people reached this website (for example, from a search engine) and whether they have been here before helping us to develop our services for you.

6. Advertising Cookies

Cookies are widely used in online advertising. These cookies record your visit to our website, the pages you have visited and the links you have followed. This information will be used by us and third parties to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose but only if you consent to such sharing.

You can learn more about online advertising at You can opt-out of almost all advertising cookies at It is worth noting that opting out of advertising cookies will not mean you won't see adverts, just that they won't be tailored to you any longer.

7. Remarketing Cookies

You may notice that sometimes after visiting a website you see increased numbers of adverts from the site you visited. This is because advertisers, including ourselves pay for these adverts.

The technology to do this is made possible by cookies and as such we may place a so-called remarketing cookie during your visit. We use these adverts to offer special offers etc to encourage you to come back to our website. Don't worry; we are unable to proactively reach out to you as the whole process is entirely anonymous. You can opt out of these cookies at any time as explained above and below.

8. Affiliate Cookies

We have a number of partners who promote our products and services. Cookies are required to allow us to reward these partners and these cookies are usually provided by specialist companies (known as affiliate networks).

9. Banner Advertising

This type of advertising is designed to provide you with a selection of products based on what you're viewing on our website, which are presented to you when you visit other selected websites. The adverts may highlight alternative styles and colours of the same products that you had previously viewed, as well as products from other categories deemed relevant to your browsing history. The technology behind these adverts is based on cookies.

Turning Cookies Off

You can choose not to allow cookies in your browser settings. How you do this will depend upon the browser you are using. More information on cookies, their use and how to accept or reject them can be found at and the Information Commissioner's Office website at

To opt out of being tracked by Google Analytics across all websites visit

As our cookies are largely aimed at improving the user experience on the website, you may find that if you block certain cookies you may experience deterioration in the service you receive.